Monday, September 15, 2008

General

Two New Motorola On-Demand Products

September 15, 2008 : BY Motorola

[youtube=http://www.youtube.com/watch?v=XhxP48slEPE&feature=PlayList&p=D728F9E9ACD16FCA&index=4]

A flood of video and photo links came in this morning from the weekend activities at IBC. Above is a montage of three execs talking about the new Motorola on-demand technology from the booth. The most interesting part starts just before the two-minute mark when Jim Owens explains the new Adaptive Media Management (AMM) platform. AMM currently combines Motorola’s new media blade, the ODM2000 for the B-1 video server, and the CPS1000, a “cluster manager” that determines where content should be placed in the network. The big news on the ODM2000 is that it supports both DRAM and Flash, meaning it can store and deliver media using either technology. As Jim explains in the video, both technologies have their strengths. DRAM is best for handling live video ingest (think time-shifted TV applications), and Flash is best for storing large amounts of content inexpensively, and in a solid state.

Scan back to April of 2007. I wrote a post on why Motorola chose DRAM initially for the B-1 video server. Even then, however, the on-demand group wasn’t ruling out Flash for the future. Welcome to the future.

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