Friday, February 10, 2012

Trends

Top 5 Tech Articles You Might Have Missed – Week of February 6

February 10, 2012 : BY Motorola

This week, Leslie Ellis of Multichannel News explained how Comcast AnyPlay is one of the best solutions for over-the-top video. Using Motorola’s Televation technology, Comcast AnyPlay extends the cable programming you already pay for to your tablet. Voila – live TV on your tablet!

In other news, cable MSOs are starting to pay more attention to how mobile devices and social media are shaping how we consume entertainment. According to FierceCable, Comcast plans to integrate social TV elements into mobile apps as we grow more attached to our mobile devices while watching TV. In fact, during Super Bowl XLVI, 98 million people used an app while watching the game. According to USA Today, app usage steadily increased as the game progressed. During the final three minutes of the game, Twitter usage spiked to record highs. As the New York Giants clenched the championship, an average of 12,233 tweets were sent every second!
                                      
1. Inside a Comcast ‘AnyPlay’ Installation (Feb. 6th) By Leslie Ellis, Multichannel News: Last Monday, a new gadget arrived here in the over-the-top video lab: Comcast’s “AnyPlay” streamer, which makes it possible for tripleplay customers to stream live and linear TV to a tablet.

2. In Data Deluge, Multitaskers Go to Multiscreens (Feb. 7th) By Matt Ritchel, The New York Times: Workers in the digital era can feel at times as if they are playing a video game, battling the barrage of e-mails and instant messages, juggling documents, Web sites and online calendars. There is a growing new tactic for countering the data assault: the addition of a second computer screen. Or a third.

3. Super Bowl viewers flock to phones (Feb. 8th) By Roger Yu, USA Today: Nearly as many people launched apps on their smartphones during the game as viewers watching on TV, according to mobile research firm Flurry Analytics.

4. Twitter: 10,000 tweets per second near end of Super Bowl (Feb. 7th) By Brett Molina, USA Today: How active was social network Twitter during Super Bowl XLVI?

5. How do you work with the CEO or CMO to identify which metrics matter most? (Feb. 8th) By Staff, PR Week: Motorola Mobility CMO Bill Ogle chimes in on how the company uses measurement tools to gauge success and his thoughts on metrics as they relate to the company’s strategic goals.

Tagged as: top 5, Weekly

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