This week our own Bob Scheffler talked about how True TV Everywhere and network-based DVR are working together to power the ultimate multiscreen experience while also benefiting everyone in the ecosystem. In addition, popular tech blog, Boing Boing, highlighted Motorola’s DreamGallery in a post discussing the visionary software solutions of the leading cable box businesses in the U.S.
Also making news this week was a Television Bureau of Advertising study conducted by Knowledge Networks, which showed that consumers spend 5.2 hours in front of the TV each day, solidifying television’s dominance as the central entertainment and information hub for consumers. It’s clear that the use of consumer devices are infiltrating the home and changing the TV viewing experience. Building on this idea and adding the engagement factor is Lost Remote’sstory on CNN’s new Social TV strategy. CNN will offer viewers the ability to celebrate and engage with Queen Elizabeth’s Diamond Jubilee. Where will the cable industry be in the next 60 years?
1. Open Mic – Network DVR vs. TV Everywhere (June 5) By Bob Scheffler, CED Magazine: Since the advent of home entertainment technology – from the phonograph to radio to TV – the living room has long been the gathering place for the family. But in today’s world, the proliferation of smartphones and tablets has created an insatiable consumer appetite for anytime, anyplace content.
2. Off the Grid, Still In the Box: where’s Cable TV headed? (June 4) By Rob Pegoraro, Boing Boing: Its “DreamGallery” interface (from a Swedish firm it acquired recently enough for the demo setup to price movie rentals in krona) fills its home screen with thumbnails for live, recorded and on-demand programs; the program guide hides beyond one button among many.
3. Simplifying the Headend of the Future (June 6) By Monta Monaco Hernon, Broadband Technology Report: With a lot of talk in cable centering on moving various capabilities closer to the node or even the home, Gerard White, chief architect of network infrastructure at Motorola Mobility, asks if headends could be simplified instead by pushing some of the technology back into the network at a regional location — akin to a data center in the IT world.
4. Study: Average adult watches 5.2 hours of TV daily (June 6) By Steve Donohue, FierceCable: The average adult watches 5.2 hours of TV each day, and spends 3 hours daily surfing the Internet, according to a study conducted by Knowledge Networks…”While alternative digital platforms have grown as well, television continues to dominate all other media in both time spent and consumer engagement,” TVB president Steve Lanzano said in a prepared statement.
5. How CNN is leveraging social TV for the Queen’s Jubilee (June 3) Nate Edelsburg, Lost Remote: The Diamond Jubilee, marking Queen Elizabeth’s 60 year reign of the United Kingdom and Commonwealth, is being celebrated and CNN has built an extensive social TV strategy to complement their broadcast from England. We spoke with Steve Krakauer CNN’s Senior Digital Producer.
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