Network Infrastructure

Author: Robert Moran, Senior Product Line Manager- Ethernet Business Services, Motorola Mobility  

The cable industry is at a crossroads.  Their residential business is seeing increased competition from both telcos and over-the-top providers, while their small business market (which they historically served with DOCSIS®) has become somewhat saturated.  As a result, many cable operators have chosen to pursue revenue growth by selling business services up-market to medium sized enterprises and to wireless carriers for mobile backhaul.  They are targeting hospitals, hotels, strip malls, universities, and larger enterprise offices as well as both TDM and Ethernet cell towers. 

The business services market is quite large.  Enterprises in the U.S. spend $130 to $140 billion on telecom services annually according to Light Reading (The Future of Cable Business Services 2011 Conference).  Although business services is mostly dominated by the telcos, the transition from TDM to IP (including 3G/4G mobile backhaul) opens the door for cable operators to enter the market as many of these users look for new solutions.  Furthermore, cable operators are well positioned to penetrate this market, as the cable HFC infrastructure passes about 75% of the SMBs today.  More importantly, the market feedback indicates that, in general, telcos seem to focus more on the larger end of the business market, leaving the mid-size underserved. 

However, in order to deliver to the stricter SLAs required by medium business and wireless customers, cable operators need to invest in an infrastructure that is capable of maintaining the highly resilient solution at an affordable price.  The Metro Ethernet Forum (MEF) has standardized Carrier Ethernet for just this purpose.  According to Infonetics, Carrier Ethernet spending was up 13% in 2011, while mobile backhaul spending grew 11% from 2009 to $6.9 billion in 2010.

Motorola has launched an innovative MEF certified end-to-end Carrier Ethernet portfolio specifically geared towards facilitating cable operators’ rapid penetration into this market.  Our solution consists of:

  • A family of aggregation switches supporting L2 and MPLS
  • Node-based switches
  • A family of demarcation products
  • An industry leading service management platform

Unlike many of the other solutions on the market, Motorola’s Carrier Ethernet solution allows the cable operator to utilize their existing HFC infrastructure to conserve fiber, scale the solution from the node, and adapt a “pay as you grow” costing model.  Combined with the ability to provide highly resilient MPLS-based metro rings, as well as point to point-based topologies, our solution delivers the flexibility to the service provider to maximize the resiliency of their service while minimizing the cost. 

The heart of our Carrier Ethernet portfolio is our service management platform.  This platform goes beyond normal network element provisioning and also focuses on what matters most—monitoring and maintaining the service level that the cable operator is contracted to deliver to their enterprise or wireless customer.  The platform supports zero touch provisioning, as well as a customer portal that allows the cable operator’s customer to login at any time to see actual network performance and statistics.

As part of our initiative to service cable operators’ business services and mobile backhaul needs, Motorola recently announced an agreement with TVC to distribute our full portfolio of Carrier Ethernet products With the launch of our Carrier Ethernet product line, Motorola offers a complete solution with one-stop-shopping for mobile backhaul and commercial services.  Our solution supports MPLS to the edge of the network to simply service deployment (field proven MPLS interoperability with major core providers such as Cisco, Juniper, ALU, Brocade, etc).  It supports both 1588v2 and SynchE as well as the interworking of the two for enhanced flexibility.  More importantly, our solution offers comprehensive service assurance through our hardware based OAM (CFM, EFM, Y.1731, RFC2544 embedded test head, Y.156SAM) with sub 50ms resiliency on any network level failure all supported with our leading service management platform.

Resources:

 Related News:               New Carrier Ethernet Product Line from Motorola Mobility Allows Deployment of Cost-Effective Commercial Services

Industry Information:      Metro Ethernet Forum

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Awards, Converged Experiences, Events, Home Devices, Network Infrastructure

Broadband Technology Report published its 2012 Diamond Reviews this week—an annual report recognizing top products and technologies serving the cable industry.

This year, four Motorola Home products received a 4 Diamond review or better. Click the links below to see the corresponding review:

 

Each of these is a category leader, but together, they represent a critical cross-section of Motorola’s end-to-end multi-screen product stable. These products help operators address the complexity of multi-screen, HD and TV everywhere applications in three main areas: network, cloud and home.

On the network side, the APEX3000 received special recognition from BTR judges for “[pushing] the envelope on performance density and redundancy” and for “[ruling] video QAMs.” Its high-density QAM can scale to meet tomorrow’s distribution challenges with unheard of energy efficiency: <1W per QAM channel.

In the cloud, Medios SecureMedia and DreamGallery address content security and navigation, respectively. Both are paramount in a multi-screen world, with its flow of new content and devices.

Judges lauded SecureMedia for taking the “heavy lifting off the hands of the operators” by simplifying and managing encryption across devices and platforms. And DreamGallery was recognized as a “powerful application and a clear differentiator in the quest for customer eyes on multiple devices.” We couldn’t agree more.

On the home front, the SBG6782 pleased judges with its ability to distribute digital multimedia content throughout the home via coax and Wi-Fi.

Together, they’re four leading ways that Motorola is driving the Evolution of TV.

If you’re at SCTE this year, we invite you to come by Motorola Mobility’s Home booth #2812 and see our diamonds in action.

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Events, Network Infrastructure

Advanced Media Technologies announced today their second annual Passive Optical LAN VAR Symposium, which will take place October 21-23, 2012 at the Marriott Harbor Beach in Fort Lauderdale, Fla. At the event, more than one hundred domestic and international POL VARs (value added resellers) will have opportunities to network with representatives from AMT and Motorola Mobility to share best practices and valuable lessons learned and discuss the overall state of the infrastructure industry.

The Motorola POL solution delivers tremendous cost savings, with up to a 55 percent reduction in –CAPEX and up to a 75 percent reduction in overall OPEX, for combined total cost of ownership savings of up to 65 percent over traditional LAN architectures. Leveraging a passive, fiber-based network between the datacenter and the desktop, the Motorola POL solution is ready to scale with the enterprise for years to come, without costly and disruptive cabling upgrades. 

Read the full release here.

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Top 5, Trends

Last week, leaders from across technologies convened at GigaOM Mobilize to discuss the future of mobile. Our own Bill Brown participated in a panel on the connected home, and provided one of the key takeaways from the conference: “Most consumers really, really, really don’t want to be integrators,” said Brown. He pointed to an increase in centralized connected home systems as an important trend to look for in the near future.

According to Lost Remote, the 64th Annual Primetime Emmys created new precedents for social TV engagement. According to Bluefin, the Emmys “had a total of 1.0M social media comments, a 148% year-over-year growth from the 2011 Awards, which had 427K social media comments.” Some key moments included Tracy Morgan’s Twitter stunt and Aaron Paul’s best supporting actor win for Breaking Bad. 



In an effort to better gauge multiplatform video consumption, CIMM is teaming up with Nielsen to collaborate on the research company’s mobile Television Audience Measurement initiative. According to Multichannel, the two will develop and test different approaches to TV audience measurement using both passive and active applications on different devices to mirror how people use technology throughout the day.

As the prevalence of social TV continues to grow, we expect to see more networks providing similar experiences like CNN Digital’s interactive live TV broadcast of the upcoming presidential debates. Aside from streaming to multiple platforms, viewers will be able to capture video clips from the debate and share with their social media networks, creating an opportunity for further discussion outside of the traditional channels.

In last week’s roundup, we highlighted the impact social TV buzz can have on ratings. Sure, high engagement brings viewer loyalty, community and brand building, but how can companies monetize that? In an effort to answer that question, Business 2 Community offers some key elements to boost the power of connected TV. This year, we’ve seen some great innovations from companies looking to bridge the gap between traditional and new media platforms How many of you have seen a movie or show debut online before reaching theaters or TV? Tell us about it in the comments!

  1. Future of mobile: 5 key takeaways from Mobilize 2012 (Sept. 24) By Kevin C. Tofel, GigaOM: With the future of mobile quickly evolving, what do you need to know now? After a long cross-country flight home, I had plenty of time to digest the key data nuggets from our GigaOm Mobilize 2012 event held last week. Here are five worth sharing.
  2. Social TV highlights from the 64th Annual Primetime Emmys (Sept. 24) By Natan Edelsburg, Lost Remote:  Another Emmys have come and gone, which means that the fall TV season is about to kick into high gear. Last night’s awards felt a bit like the Modern Family Awards Show, although Jimmy Kimmel’s hosting was exceptional. Homeland also did extremely well and Hatfields & McCoys brought home a few well deserved honors. Louis C.K. was also a big winner bringing home two Emmys. What were the social TV highlights, besides of course, Tracy Morgan’s mega successful stunt? Trendrr and Bluefin Labs have reported the following.
  3. Nielsen Pacts with CIMM On Mobile TV Measurement Tests (Sept. 28) By Todd Spangler, Multichannel News: Nielsen and the Coalition for Innovative Media Measurement (CIMM), a group of media companies, advertisers and agencies, are teaming up to test ways to measure television viewing across mobile devices, initially focusing on local TV markets.
  4. CNN Digital Offers Interactive Live TV Broadcast for Presidential Debates (Sept. 28) By Staff, CNN: For four nights in October CNN will present its live TV broadcast and offer unrestricted access to the network’s presidential debate programming through CNN.com and via CNN’s apps for iPhone and iPad. From 7 PM to midnight, October 3, 11, 16 and 22, anyone with an internet or mobile connection can view CNN TV’s news, analysis and live coverage.
  5. Social TV Advertising And Monetization: Emerging Elements (Sept. 26) By Zachary Weiner, Business 2 Community: If there is any question that seems to be playing on repeat these days, it’s “how do we monetize Social TV?” It is pondered and asked regardless of platforms and mediums, whether we are talking about companion apps, traditional 2nd screens or connected TV. The bottom line is that when we talk about digital socialization around television, there is a gap of information as to how we can commercialize emerging TV formats.

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Converged Experiences, Events

At Jornadas Internacionales 2012 in Argentina, the Motorola Home team showcased how we’re driving the future of television with an end-to-end solution suite that is designed to create unique experiences, optimize services management, expand the home ecosystem and support the transition to IP.  

The theme at the show for Motorola was ‘TV beyond the TV,’ and on display in our booth were many of our innovative software solutions such as DreamGallery and SecureMedia, as well as the latest products from our vast portfolio of innovative and eco-friendly set-tops.  Additionally, an exclusive media event was hosted by Motorola where reporters were given a first-hand look at these products and more. All were very well received and created plenty of buzz in Latin America’s industry media. 

Check out some Moto booth photos from the show below.

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Converged Experiences, Events, Home Devices, Network Infrastructure

Motorola Video Users Convene in San Diego

September 25, 2012 : BY Motorola

Ever wonder how exactly Motorola technology delivers video on any device, anytime, anywhere? Interested in learning more about our multiscreen software, HEVC or next-generation transcoders or uplink systems? Then the Motorola Video Users’ Group Conference is for you.

The conference kicks off today with a Motorola keynote from Matt Bell, our senior vice president of strategy and technology. We’ll also hear from Nate Williams from Converged Solutions, Joe Cozzolino from Network Infrastructure and Keith Kelley from Home Devices on where we are today, and where our new technologies are taking us in the near future. Guest speakers Jeff Riedmiller, senior director of Dolby Laboratories’ Sound Platform Group, and Scott Brown, senior vice president of media product leadership for Nielsen’s digital platforms division, take the stage today and Wednesday, respectively.

Throughout the event, there will be numerous breakout sessions where programmers, service providers and cable operators will have the chance to meet with Motorola experts and demo some of our new technologies. Attendees can take a deep dive into adaptive bitrate, IRD, Medios, HEVC and more.

Be sure to check back here and follow us on Twitter @MotoMedia2Go for updates and key takeaways from the conference.

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Top 5, Trends

On Friday, at GigaOM’s Mobilize in San Francisco, our own Bill Brown discussed the future of the multidevice and multiscreen connected home with executives from Netflix and Verizon. If you weren’t able to make the conference, be sure to watch the entire live stream here.

In other news, Light Reading featured the latest enhancements to boost Comcast’s wireless service bundles with the addition of a new in-home video transcoding TV streaming device, called AnyPlay powered by Motorola Mobility, which will be offered through its partnership with Verizon Wireless in more than 30 markets.

Broadband Technology Reports posted a recent study from Analysys Mason, which reemphasized our vision of the future of TV and illustrated that multiscreen video and companion devices are the key drivers to an enriched TV experience.

It’s hard to deny the impact of online buzz on the viewership of popular shows. And, this week The Wall Street Journal shared statistics from Bluefin Labs showing a dramatic increase in the number of posts on Twitter, Facebook and other social-media sites talking about television over last year and how these conversations are influencing the writing of the shows. Furthermore, Lost Remote suggests that social media not only drives people to linear TV but could also help drive ratings and predict success of a show. What social media platform do you use to talk about your favorite shows or college football games with your friends?

  1. Mobilize 2012 live coverage (Sept. 20) By Tom Krazit, GigaOM: Today and tomorrow at Mobilize, we’ll host frank discussions about these topics and more with some of the people who are making the world more mobile at an increasingly rapid pace.
  2. Comcast Uses TV Streamer to Pump Mobile Bundles (Sept. 20) By Jeff Baumgartner, Light Reading: Comcast Corp. (Nasdaq: CMCSA, CMCSK) is using an in-home video transcoding device to pump up the wireless service bundles it’s offering through its partnership with Verizon Wireless. Comcast is offering the device, called AnyPlay and developed in tandem with Motorola Mobility, primarily as part of the joint marketing efforts with the mobile carrier, an MSO spokeswoman tells Light Reading Cable.
  3. Multiscreen: Enriching TV, Not just Extending It  (Sept. 18) By Staff, Broadband Technology Report: According to UK-based Analysys Mason, the emphasis in multiscreen video is now shifting to using tablets as companion devices to enrich the core TV experience, rather than simply extending the availability of video content to other screens. The research house says this approach capitalizes on the growing trend for multitasking while watching TV.
  4. When Twitter Fans Steer TV (Sept. 17) By John Jannarone, The Wall Street Journal: There’s a new critic in television writing rooms pressuring some producers to tweak scripts: the Twitterati. Comments posted on Twitter and other social-media websites about television shows have exploded in the past year, to 75.5 million in July from 8.8 million a year earlier, far faster than overall growth in such comments, according to research firm Bluefin Labs. And the comments are beginning to have an impact on the writing of shows.
  5. How social TV buzz really does move the ratings needle (Sept. 19) By Cory Bergman, Lost Remote: We’ve reported on many case studies over the last couple years about how social media has the power to drive people to TV. Twitter repeatedly says it’s “driving people to linear television” with real-time conversations, citing a study that showed increasing positive correlation nearing airtime. Facebook explains it’s “pretty confident” the platform drives viewership. And a survey by TVGuide discovered 17 percent of respondents say they have started to watch a show and 31 percent say they have continued to watch a show because of a social impression.

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Converged Experiences, Events

Sure, the concept of the Connected Home has been around for years, but we are just now entering a time when consumers are truly able to manage their home from any device, anytime, anywhere.

At GigaOM Mobilize today, attendees heard from industry-leading experts – including our own Bill Brown, General Manager of Motorola Mobility’s Converged Consumer Solutions Group – about the future of the multi-device, multi-screen connected home.

Hot topics up for discussion included home automation, multi-screen security and cross-platform user interfaces, not to mention the next-generation solutions making all of this innovation possible.

Fellow panelists included Kevin Tofel, Panel Moderator and Senior Writer at GigaOM; Eric Bruno, Vice President of Strategy and Planning, Consumer and Mass Business Markets at Verizon Communications; as well as Chris Jaffe, Director of Product Innovation at Netflix.

We look forward to continuing the conversation here on our blog and would love to hear from you about what you think your Connected Home will look like in 2015. What about in 2020? Leave us a comment and let us know!

 

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Events

Motorola’s Steve McCaffery @ IBC2012

September 17, 2012 : BY Motorola

Intuitive, new and innovative services were watch words for our EMEA, VP and General Manager, Steve McCaffery, at this year’s IBC as he set the scene in Amsterdam. Listen to what he sees to be the big challenges facing the industry this year and how we’re innovating to meet these challenges. It’s exciting and interesting to hear about Motorola’s new systems integration services for the first time. Be sure to be a focus in on an ever diversifying and complex industry environment where a one-size-fits-all approach won’t meet the needs of customers.


 

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Top 5, Trends

This week, CableFAX Magazine celebrated diversity by naming “The Most Influential Minorities in Cable,” a list that included Marwan Fawaz, Executive Vice President, Motorola Mobility. In the profile, Marwan was noted for being a “skilled technology strategist with a firm grasp of the industry’s evolving dynamics.”

In other news, IBC coverage continued as Marwan talked with Digitial TV Europe about Motorola’s focus on the IP transformation, simplifying experiences for consumers and the opportunities presented by the connected home and evolution of TV. Also at the show, The Next Web discussed the future of TV with Steve McCaffery from Motorola’s EMEA senior leadership team alongside representatives from Opera and Comigo. Engadget and FierceIPTV both highlighted Motorola’s new lineup of IPTV set-top boxes announced at the show.

Lastly, Ubergizmo detailed the debut of Motorola Mobility’s first Android-powered home broadband device, the HMC3260, in China with WASU Digital Group. This cloud-based broadband internet streaming device is a combination TV, PC and modem all in one. It allows for easier access and search of on-demand HD video services, storage, games and apps on top of traditional TV services. So, what is your device of choice for the second screen — a computer, smartphone, tablet or PC?

1. Most Influential Minorities in Cable (Sept. 10) By Michael Grebb, CableFAX Magazine: Marwan is noted by colleagues as being a “skilled technology strategist with a firm grasp of the industry’s evolving dynamics.”

2. What is the future of TV? We chat to three experts from Motorola, Opera and Comigo [Video] (Sept. 12) By Martin Bryant, The Next Web: As part of The Next Web’s live-streamed coverage of broadcasting technology show IBC over the past few days, we talked to three players in the new TV landscape about the changing face of the industry.

3. Motorola: service providers will benefit from connected home and OTT [VIDEO] (Sept. 10) By Staff, Digital TV Europe: The connected home and the evolution of OTT services present a series of opportunities for pay TV service providers, says Marwan Fawaz, Executive Vice President, Motorola Mobility.

4. Motorola launches 10 new set-top boxes at IBC 2012 (Sept. 7) By Jamie Rigg, Engadget: Motorola may have held a fancy event for the launch of its 2012 RAZR line up, but it’s saved the unveiling of its new raft of set-top boxes for the IBC show floor. No fewer than 10 models running Moto’s KreaTV OS are on display at the event, possibly putting a dampener on rumors of Google selling the business off.

5. Motorola pushes IPTV set-tops, peripherals at IBC 2012 (Sept. 7) By Jim Barthold, FierceIPTV: Google may have put a sale sign on its Motorola Mobility cable equipment business unit—then again it may not have, it all depends on any given day’s story. Whatever the case, the set-top box player is moving forward as if nothing is amiss at IBC 2012 in Amsterdam where it introduced a series of new IPTV set-top boxes and peripherals aimed at the EMEA market.

6. Motorola announces Android cloud computer for China (Sept. 14) By Tyler Lee, Ubergizmo: If you’ve always wanted an Android based computer, not a smartphone and not a tablet, well it seems like the folks in China might have lucked out as Motorola has officially revealed the Motorola HMC3260 “Cloud Broadband” home entertainment device.

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